Gadgets Buying online

Published on April 28th, 2017 | by James D. Burbank

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Should you Buy your Tech and Gadgets Online?

We live in an age when new technologies and gadgets are more readily available to a large number of people than ever before. For someone who wants to stay up to date and have all the latest tech, this can be a problem though, both because of the availability of the wanted products in your area and also because this can cost you an arm and a leg if you are not careful.

Over the last couple of years, we have witnessed an explosion in ecommerce, with more and more online stores being opened left and right and many people are still wondering if they should buy their tech and gadgets from such places.

So, let’s investigate!

The Numbers

According to Forrester’s research from 2014, the most commonly sold goods online were software, books, flowers and music. The next most popular group of items was computer hardware, office supplies and consumer electronics – tech and gadgets. In other words, people are buying their stuff online and they are doing it over and over again. If there were any major risks involved with purchasing electronics online, the numbers would not be this telling.

Better Prices

It should also be pointed out that the costs of running an ecommerce store are significantly lower than those of running a traditional store, which means that tech ecommerce stores have a lower overhead, which subsequently means that the customers (i.e. you) get better prices.

It is simple economics, really.

In addition to this, ecommerce stores are almost constantly giving out deals and selling their stock at discounted prices. Sometimes they do it because the items in question are not selling well or because they are trying to out-compete other stores.

In either case, you win because you get to enjoy reduced prices.

The Convenience

Besides the lower prices, the main reason why you will love shopping for tech and gadgets online is that it is more convenient. Instead of going out and driving to the store, possibly waiting in line for days, you simply log on and make a purchase. With today’s delivery times and shipping options, you can have your new gadget with you the next day or the day after.

And it is not like you are buying clothes or something that you have to touch before you buy it. You can check out a few reviews (including video ones), a video of the product in action and you will know pretty much everything you need to know to make the purchase.

Finding the Store

Of course, all of this holds water if you find the right stores to make your purchases. Some people say that you should only buy your electronics from major stores like Amazon, but this is simply not the case. Smaller ecommerce stores often have better deals on the stuff you need and you can save quite a bit money by shopping around.

Googling is probably where you will start, with the name of your product being the search query. Then, instead of opening every single result, a smart thing to do is to check out the domain names and avoid those that sound suspicious in any way. Of course, you can always go the other way and check out forums and communities where gadget freaks talk about their favorite stores and deals.

Once you find a few interesting stores that carry the products you are interested in, you should make sure to check their credentials, their security measures and everything else that will tell you an ecommerce store is above board. After all, it is not like you are buying a £5 T-shirt. Checking out their customers’ testimonials is another smart thing to do.

Closing Word

In short, yes, you should purchase your electronics and gadgets online, as long as you know where to look and how to take advantage of frequent online deals.


About the Author

James D. Burbank has spent years travelling the world while in the trade show industry. Back in the days when phone apps included a calculator and a calendar. If you have the time, check out his blog, BizzMarkBlog.


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